Testimonials – What do our members say?

Being part of AXREM means a great deal to me, both personally and as a representative of Radformation. As a smaller company growing our presence in the UK, it is wonderful to feel so welcomed and to have the opportunity to contribute, learn from others, and ensure our voice is heard.

I am very proud to be a member of the Radiotherapy Special Focus Group and Vice Convenor of the Marketing Special Focus Group. The meetings are always engaging, with plenty of open discussion and valuable input from everyone around the table. I particularly enjoy the sense of collaboration and the willingness of members to share their experience and ideas.

The excellent marketing workshops hosted by AXREM have also been incredibly helpful, providing practical advice, fresh inspiration and opportunities to connect with colleagues across the industry. AXREM has created a warm and supportive community where organisations of every size can make a meaningful contribution. Radformation is very proud to be part of it, and I feel privileged to play a small role in the important work AXREM does for radiotherapy and healthcare across the UK.

Yvette Wilbur, Senior Global Product Marketing Manager, Radformation

AXREM has become an essential part of my professional life and the value it brings to our industry cannot be overstated. Having worked in healthcare for over 30 years, I’ve seen first-hand how important it is for suppliers, clinicians and policymakers to have the shared, constructive forum provided by AXREM.

As a member of the Executive Committee and now Convenor of the Imaging IT SFG, I’ve had the privilege of working with colleagues from across the sector to address the challenges and opportunities facing healthcare. AXREM creates an environment where collaboration genuinely thrives, bringing together organisations with different perspectives but a common purpose: improving patient care through better technology, communication and understanding.

What sets AXREM apart is its ability to unite voices from across the industry and ensure they are heard by the NHS, government and other key stakeholders. The association helps decision-makers understand how suppliers can support better outcomes, providing a stable, informed presence in a landscape evolving faster than ever.

Personally, AXREM has given me opportunities to contribute meaningfully to industry discussions, shape priorities within the IT community and work alongside talented, passionate professionals who care deeply about the future of healthcare. It is a privilege to be part of an organisation that consistently demonstrates integrity, relevance and a genuine commitment to improving the imaging and radiotherapy ecosystem.

AXREM is a force for good in our industry and I am proud to play a role in its ongoing work.

Tony Rogers – UK Sales Manager – Enterprise Imaging, Optum

“As a member of the AXREM Executive Committee and Vice Convenor of the Imaging IT Special Focus Group, I’ve seen first-hand how much AXREM does to unite such a diverse and fast-moving corner of healthcare and HealthTech. AXREM has continuously evolved, growing to include a more diverse membership base as our industry has developed. From shaping our manifesto and launching white papers to running events that bring the industry together, AXREM’s work and members have had a real impact on how imaging and diagnostic services are delivered across the NHS. Beyond the outputs, sitting alongside senior leaders from other member organisations has been genuinely valuable for my own development. None of it would happen without the AXREM team working tirelessly behind the scenes.” 

Jack Willson-Patel, Director, Medihive

My experience with AXREM has been incredibly valuable, both professionally and personally. Being part of the Future Leaders Council has provided access to leadership coaching and development opportunities. I have also found the AXREM Women’s Network to be an excellent forum for learning from peers, sharing experiences and building meaningful connections with colleagues across the industry. In addition, AXREM has provided opportunities to participate in podcasts that help raise awareness of radiotherapy and highlight the important role our sector plays in improving patient care. These initiatives, alongside AXREM’s collaborative approach and networking opportunities, demonstrate its commitment to developing people and amplifying industry voices.

Anna Vaughan, Senior Account Manager at Varian

“Since joining AXREM in 2024, Merge has been able to leverage a variety of resources that were not previously at our fingertips. AXREM is always willing to help, spread the word and ultimately be an advocate for the Imaging community in the UK. We plan to continue our relationship and hope to build upon the network we have developed, since forging stronger in the UK market in 2024.”

Jamie Smolinski, Sales Director at Merge by Merative

Working with AXREM has been invaluable for EIZO. As a member, we’ve had the opportunity to collaborate with like-minded organisations that share a common purpose: improving patient outcomes by supporting the NHS and the wider UK healthcare market with innovative, high-quality medical technologies.

What sets AXREM apart is the collective commitment of its members. Rather than simply representing individual business interests, AXREM provides a collaborative forum where manufacturers, suppliers and industry experts work together to address shared challenges, engage constructively with healthcare stakeholders and help shape the future of diagnostic imaging and healthcare technology in the UK.

Being part of this community has strengthened our ability to contribute to meaningful industry initiatives, share best practice and ensure that the voice of medical technology suppliers is heard. We value the relationships we’ve built through AXREM and appreciate the organisation’s dedication to fostering collaboration that ultimately benefits the NHS, healthcare professionals and most importantly, patients.

We are proud to be part of an association where every member is united by the shared goal of making the greatest possible positive impact on UK healthcare.

Colin Woodley, Chief Executive Officer at EIZO

Being a member of AXREM has been very valuable. The AXREM team are always friendly, approachable and easy to work with. They have a great understanding of NHS policies, regulations and the challenges facing the medical imaging industry and they are always willing to help.

AXREM provides a great opportunity to work with others across the industry, keep up to date with important changes and take part in discussions that help shape the future of healthcare technology. The events and networking opportunities have helped me build strong relationships with colleagues across the NHS and industry.

I would highly recommend AXREM membership to any organisation involved in medical imaging. It is a fantastic way to stay informed, share ideas and work together to improve patient care.

Farisa Butt, Sales Director at Deep Health

Thanks for visiting us yesterday. Useful meeting and well done for building AXREM up to be the burgeoning tour-de-force that it is these days. Lots of change both technologically and technically and politically is happening faster than ever these days so having AXREM there as a stabilising and anchoring presence between industry and policymakers has never been more important.

Mark Hitchman, Managing Director, Canon Medical Systems Ltd

AXREM provides a platform for our industry to engage collaboratively with each other on issues impacting the Healthcare landscape.  I’ve been incredibly impressed with how, since I’ve been involved with AXREM, the reach and relevance of the association has grown. It allows Fujifilm to work alongside its peers in engaging with key stakeholders in Government and Healthcare to offer our collective experience and knowledge in Imaging and Radiotherapy. 

Allan Elborn, Managing Director, Fujifilm Healthcare UK Ltd

AXREM offers a platform for members of the diagnostic, imaging and therapy divisions of healthcare to have a collective voice. ‘All for one and one for all’ could be their motto.

Demands on us as suppliers are constantly evolving, and keeping up with the ever changing standards in Healthcare can be difficult for any organisation.

Meetings provide a space for us to collaborate & share opinions & ideas on topics which influence our businesses & outcomes; where we may not otherwise gain the opportunity to do so.

As an independent provider & distributor, rather than an OEM, Probo hugely recognises the value of AXREMs work in sharing information, discussing policies & influencing change.

Personally, AXREM has also been a valuable resource for me to learn from experienced members of the Healthcare Community.

Dani Langson, European Commercial Director, Probo Medical 

Membership of AXREM is very important for us. It allows us the opportunity to share knowledge with fellow manufacturers (some of whom are global companies) and Healthcare leaders. We find it very informative and we value this.

Bob Childe – Chief Commercial Officer at Soliton IT Ltd

AXREM is a vital part of the Imaging and Radiotherapy ecosystem, they provide a collective voice for the industry, advocating for innovation in the sector to improve patient outcomes and ensure standards are relevant and uniformly achieved. They consult with a wide range of influential audiences including clinicians and government bringing vital insights to manufacturers like GE. We could not achieve this  efficiently if we worked alone.

Simon McGuire, Zone President at GE Healthcare